This proposed rebirth
of Philadelphia’s least-advantaged neighborhoods is about “a shot at the title” of “landlord” for some of the countless North Philadelphia residents who feel the burn of entrepreneurship, but lack the partners and mentors needed to pursue that life choice.
Their “shot” is up to the investors who recognize that, in this venture, a profitable opportunity awaits them, as well as for these future entrepreneurs. Joining forces has many more advantages than does just throwing money at the problems. (“Teach a man to fish, ...”)
Government programs come and go, but few can lead to permanent solutions. The DEMI has created a potentially permanent framework that relies on the private sector and a profit motive, all-be-it one that gives a “family"" discount to its on-site partners.
Investments in “Rocky Roadz” are protected by real estate and earn more than almost any other investment (at least 6%). On their way to those profits, investors will be impacting families, increasing Philadelphia’s tax base, creating new “American Dreams” and literally changing the future of “The Birthplace of The Nation”.
We intend to transform “Rocky Road” from a figurative dead end street into the on ramp of a highway of possibilities.